2008-08-08 Manufacturing News

Web www.jobwerx.com jobwerx.tradepub.com

Ball Packaging Modifies Heat Set Bottle for Elations Beverages Line

Ball Packaging Products has modified its Heat-Tek PET bottles for the launch of Elations functional beverages line of joint supplement dietary drinks.

Elations, a fruit juice-based dietary supplement drink from the Elations Company, Cincinnati, Ohio, launched nationally last month in 8-oz. Heat-Tek* PET bottles from Ball Corporation.

In order to provide this functional beverage to consumers, Elations required the proper packaging, a heat set bottle that could successfully run on a high speed filling packaging line at Krier foods, Random Lake, Wis. Ball's Heat-Tek bottles, which are ideal for juices, teas, sports drinks, enhanced water or any hot filled beverage filled at temperatures up to 185 degrees F, provided an unbreakable, re-closeable and 100% recyclable packaging solution.

"We modified our stock 8-oz. Heat-Tek bottle to meet the demands of the Krier line, which runs about four times faster than a standard filling line," says Mike Vaughn, vice president, packaging innovation, Ball Packaging Products, Americas. "We were able to do this successfully for Elations on an accelerated development schedule in order to meet their product launch requirements."

Ball Produces New 8-oz. Heat-Tek* Bottle for Elations Joint Supplement Beverage. View High resolution image. photo: Ball Packaging Products

According to Elations, the beverage is a supplement drink containing Glucosamine, Chondroitin, and calcium for healthier joints and bones. "Our research shows that many people want healthier joints to continue their active lives, even as they get older," says Mike Burton, Marketing Director, Elations Company. "Now people can get those benefits from these attractive, portable little bottles of a refreshing, great-tasting drink that can be part of their daily routine rather than from unpleasant pills that they dread taking."

Elations beverages are available in two flavors -- raspberry white grape and cranberry apple. The bottles are sold in six-packs and individually.

The Elations Company is dedicated to improving the lives of the 78 million baby boomers who are unwilling to grow old physically, mentally and emotionally. Based in Cincinnati, the company is staffed by a devoted group with a mission to keep baby boomers booming. The ELATIONS** product was originally developed and tested by Procter & Gamble (P&G). Some of the people responsible for its development started their own company and have licensed the technology from P&G. Following a successful test market in Kentucky last year, the company is now expanding and rolling out Elations nationally.

* Trademark of Ball Corporation.
** Trademark of Procter and Gamble Company and licensed to the Elations Company.

If you're an employer looking to fill a job opening, click here to find out about posting your job listing through Jobwerx.com.

See all the Press Releases from Ball Corporation sites.

Discover the best discounts on industrial products from Global Equipment. All featured items contain great instant rebates.

Read a recent article about -

. Milliken Clarifier for Polypropylene is R&D 100 Award Winner
Milliken Chemical’s Millad NX8000 Clarifier for Polypropylene Wins 2008 R&D 100 Award as One of the Year’s Most Innovative Technologies.

E-mail this page to a friend

- Ball Licenses Plastics Oxygen Barrier Technology to INVISTA

- Industrial Packaging Supplies

- Save On Scissor Lifts

- Fork Lifts and Accessories

- Industrial Conveyers

- Your Direct Source for Material Handling Equipment

-

- On-Line Corporate Training Module for Stress Reduction and Cognitive Change Program

All Rights Reserved. For permission to reproduce any contents of this web site, please contact our Syndication department: Log onto HELP