Plastics group new HQ in Asia

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2007-03-31 News Release

Plastics group new HQ in Asia

Plastics solutions provider to triple space for its marketing company headquarters in a prestigious new location in the heart of Singapore.

Borouge, the leading provider of innovative plastics solutions in the Middle East, Asia Pacific and Africa, plans for growth with the announcement that it is moving its Singapore marketing company headquarters to a prestigious new location in the heart of the city as of April 2^nd, 2007. The opening of the new, larger office reflects the continued planned growth of Borouge’s plastics production and sales activities in the region and the Middle East by 2010. The marketing company’s annual turnover exceeded US$1 billion in 2006.

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The high specification office, located at One George Street in Singapore’s central business district, has an area of 30,000 square feet - three times the size of its current office - and will eventually house up to 75 employees.

Borouge New Global Headquarters at One George Street, Singapore. Click Go for High resolution image. photo: Borouge

The Singapore office provides leadership to its sales offices and distributor network in 18 countries across Asia Pacific and the Middle East, as well as business management, strategic development, human resource, customer service, regional sales for Asia Pacific, technical service and finance support. Chosen for its strategic geographic position, excellent infrastructure and strong global trading links, Singapore continues to support Borouge in its global plastics activities and continued expansion.

As part of Borouge’s strategic growth plans, the expansion of the Singapore office will provide the staffing and infrastructure resources required to support additional capacity coming online from Borouge 2, Borouge’s multi-billion dollar expansion project at its production site in Ruwais, in Abu Dhabi in the United Arab Emirates. This world-scale project is set to triple Borouge’s existing production capacity of polymers made using Borstar* technology to 2 million tonnes per annum by 2010.

Harald Hammer, Chief Executive Officer of the Borouge marketing company commented: "Our move to this new office reflects the continued growth of Borouge. It further cements our commitment to using Singapore as our global headquarters and a strategic base for our business across our markets in Asia Pacific and the Middle East. This is a pivotal moment in the development of the company. With a stronger presence in the region, our ability to meet the increasingly sophisticated requirements of customers will be enhanced, enabling us to deliver on our vision of shaping the future with plastics."

Borouge, through its parent company Borealis, has had a long history with Singapore which spans over 15 years. Borouge first opened its Singapore Headquarters in May 1998 in Alexandra Technopark, with about 10 staff. Today, Borouge is a truly global organization with 55 staff representing more than 10 nationalities.

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Borouge and Borealis are leading providers of innovative, value creating plastics solutions with experience in polyolefins and using their unique Borstar* technology, they focus on the infrastructure, automotive and advanced packaging markets across Europe, the Middle East and Asia.

*Borstar is Borealis’ proprietary technology supporting differentiated polyethylene and polypropylene products and is a registered trademark of Borealis A/S.

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