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2005-10-13

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Third Electrolux Design Lab Student Competition

Seattle, WA, USA -- (Jobwerx News) -- The Electrolux Design Laboratory contest is seeking solutions for the home of 2020 encouraging students to design future household appliances.

The design competition, Electrolux Design Lab, has attracted a total of 3,040 design students from 88 countries around the world. The contest, entering its third consecutive year, is designed to encourage students from around the world to design household appliances for the future.

In this third edition, the Electrolux Design Laboratory is seeking solutions for the home of 2020. The entries will be judged based on their design and innovation in terms of both functional and technological aspects, with a strong focus on solutions for real problems in everyday life. The winner will be announced at an event in Stockholm on November 14th 2005.

This year's line-up of jury members include:
· Paola Antonelli, curator in the Department of Architecture and Design at The Museum of Modern Art in New York
· Johnny Grey, a leading and influential kitchen designer
· Ilse Crawford, founder of the British Elle Decoration and Bare magazine
· Mark Armstrong, Managing Director of Blue Sky Creative in Australia
· Raul Pires, head of exterior design for Bentley
· Henrik Otto is Senior Vice-President of Global Design at Electrolux
· Cathy Huang, Industrial Designer, China

Registered participants are primarily students of industrial design and architecture, but also interior design, graphic design, interactive design and fashion.

Further details and information: please consult our website or Project Manager Margaretha Finnstedt Möller +46 70 678 6158

Electrolux is the world's largest producer of appliances and equipment for kitchen, cleaning and outdoor use, with operations in more than 100 countries. Electrolux is also one of the largest producers in the world of similar equipment for professional users.

Electrolux Major Appliances is their largest business sector, accounting for 2/3 of the Group's revenues. ELUX is the leading provider of major appliances in Europe, has a strong position in North America and is also the market leader in countries like Australia, New Zealand and Brazil. With more than 15,000 employees across North America alone, they have a solid presence from which to offer products that help American consumers create the well-lived homes they desire.


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