Fagor Electrodomésticos, the Spanish appliance leader, chose CYCOLAC® resin for its Innova luxury refrigerator line. Photo courtesy of GEAM AD003

August 28, 2004 -- Mondragón, Spain -- Jobwerx News -- Fagor a worldwide leader in manufacturing components for household appliances, semiconductors, castings for the automobile industry, numerical control systems, cookware and accessories introduces new refrigerator line.

Modern appliance manufacturers increasingly find themselves navigating between appealing design that will attract customers and low production cost that will maximize profit margin. Using Visualfx® resin technology to differentiate in appearance, Spanish appliance leader Fagor Electrodomésticos, chose CYCOLAC® resin in Visualfx® resin for its Innova luxury refrigerator line. The line, which features a unique metallic look and high performance, will be available in second quarter 2004 to consumers.

During the development process, Fagor quickly identified an element key to the success of the Innova line. All parts, from the internal and external displays to door trimmings, ventilation grills and roofs had to appeal to customers in look and feel, while maintaining a consistent color. Color match was vitally important, as the many parts had to match not just within each refrigerator unit, but across the complete Innova line as well.

"GE Advanced Materials had the quality materials we were looking for," said Losu Zabala, managing director of Refrigerators Business at Fagor. "Their materials allowed us to achieve the metallic look we desired, while keeping our own internal costs down. They also offered superior technical service compared to their competitors, saving us time and energy during the development process."

Click here to view more current news articles