Innovative retail packaging display for concrete forms

2007-10-23 Manufacturing News

Market and technology leader in the design and manufacture of concrete column forms, Sonoco, launches a Sonotube brand, unique retail packaging display for US distributors.

Packaging services provider Sonoco (NYSE:SON), the market and technology leader in the design and manufacture of concrete column forms, announces the launch of a unique retail point-of-purchase (P-O-P) display for the Company’s Sonotube* concrete forms brand.

Nearly 300 of the new high-impact packaging displays will soon be placed in concrete specialty distributor locations across the United States.

Sonoco is a global manufacturer of industrial and consumer products and provider of packaging services, based in Hartsville, S.C., USA.

Developed to increase residential and commercial contractors’ awareness of Sonoco’s complete line of labor-saving Sonotube concrete forming products, the displays permit contractors to see and touch each of these innovative concrete forms systems, the Sonotube round, Sonotube FinishFree*, Sonotube square, Sonotube Commercial* and Sonotube TubeBase* forms.

Sonoco Takes a Retail Approach to Promote Sonotube* Concrete Forms with New P-O-P Packaging Display. Click Here for Larger image. photo: Sonoco

The packaging displays feature textured vac-form 3-D column simulations, sectioned product samples and a raised letter logo panel on a 28-inch tube base and support tube. The 3-D simulations show contractors what finished columns will look like before they buy or pour anything. The displays also are designed so that the riser can be easily hung on walls for distributors that may not have the floor space for the entire packaging display unit.

“Most contractors are familiar with Sonotube forms with RainGuard* technology, but our new P-O-P displays will introduce them to all of our newest innovations in the Sonotube family, ”said John Colyer, division vice president, Industrial Products North America.

Colyer continued, “With many of our distributors moving toward a more retail sales environment, the informative displays help distributors boost sales by better educating their customers, and their sales staffs, on the entire product line available as a distributor of Sonotube brand forms."

The displays were designed and manufactured by Sonoco CorrFlex, the Company’s P-O-P display business unit, and fulfilled at Sonoco’s Packaging Services center in Rural Hall, N.C., USA.

* Sonotube, Sonotube FinishFree, Sonotube Commercial and Sonotube TubeBase are either applied trademarks or registered trademarks of Sonoco. All other trademarks or registered trademarks are the property of their respective intellectual property owners.

Read a recent press release about - Bosch Packaging Technology announces its cooperation with a leading supplier of packaging and automation technology in the cartoning segment.

Packaging Design Engineer Jobs - U-$ave Post Employment Opportunity Now!

American Management Online Training & Development

Communications -
Interpersonal Communication Skills in the Workplace
CEU Credits: 1 - Develop and enhance communication skills using listening techniques, conversation, and nonverbal strategies.

Click here to view more current news.

E-mail this page to a friend

100's of More Titles

News / Resources

- Augmented Reality a real boost to packaging troubleshooting

- Small Quantity Specailist - Plastics, Metals, Tool Steel and ...

- All this Months News

- Changing Jobs? View a Wide Range of Real Estate Nationwide

- 2007 Ad-Aware Release - #1 Anti-Spyware Protection - Buy Now!

- Golf Equipment Manufacturer -Buy Direct U-$ave Big!

American Management Certification Courses

Certificate In Business Communications Management - Example of Courses: Planning and Leading Productive Meetings 2 CEU(s).
Choose 5 or 6 courses for a total of 10 CEU's. View sample chapters.
Sign Up for Any One or All of These Courses Here!