Top-Load Washers, Household Appliances, Front-Load Dryers

Whirlpool® Duet® clothes washer and dryer Photo "Courtesy of Whirlpool"

Benton Harbor, Mich. -- Tuesday, May 18, 2004 -- Whirlpool Corporation (NYSE:WHR) today announced that it plans to invest approximately $180 million to strengthen the company’s manufacturing base in North America and extend its leadership position in the U.S. appliance industry. The 2004 investments are expected to result in a series of innovative new product introductions and improved cost competitiveness for the company’s North American business.

“These investments will support the continuing efforts of our brands and operations in North America to deliver a constant stream of innovation to customers in the U.S. domestic market and throughout the world, ” said David L. Swift, executive vice president, North American Region. “In addition, the investments will help us drive improved productivity and efficiency across our North American manufacturing platform.”

Approximately $100 million of the 2004 investment will fund initiatives at the company’s manufacturing facilities in the United States. These initiatives will lead to the production of a number of new and innovative Whirlpool brand and KitchenAid brand products, including:

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