-- Water softeners from Whirlpool are efficient and use less salt because they monitor water usage and regenerate only when necessary to ensure capacity for each day's use. The softeners also feature a sensor that lets homeowners know when to add salt. Three models of water softeners are available depending on the size of the household.

-- Water Filtration when used in a several step process provides great quality water throughout the home. Whirlpool's innovation offers solutions for all water filtration needs. From Whole House Pre-Filtration that reduces sediments that can damage plumbing and appliances to Drinking Water Filter systems that not only filter contaminants, but also allow for faucet and filtration level customization. These water filtration systems with easy installation and filter removal were designed with the do-it-yourself household in mind.

With all these choices, Whirlpool helps make the selection of a filter system simple for consumers. The easy-to-identify icons posted on the packaging assist homeowners in identifying the six common contaminant categories of sediment, chlorine, lead, cysts, chemicals, and dissolved solids that may be present in water. Each filter is identified as to the contaminants it reduces, which allows the homeowner to choose the system right for their water conditions. Additionally, many of these Whirlpool filtration products feature the UltraEase(TM) Filtration system with the quarter turn connection system or the Whirlpool exclusive snap-on connection filter system, which allows for installation in minutes and filter change in seconds with very little maintenance.

According to the recent National Consumer Water Quality Survey - Almost 50% of consumers report their source of information about water comes primarily from media headlines about water safety—a direct link to the public’s concerns about water safety.

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